Finally, BigQuery users have option to save their custom functions so they can be re-used across the project. Up until now, you could only create a UDF function within a query but you could not save the query as a view for example. Luckily, the times are changing now. But why should you care?
Proper knowledge of array manipulation in SQL is a must have for every data analyst (or marketer). This article will cover how to manipulate text strings in arrays along with error handling. Task 1: Creating an Array Creating an array is a quite easy process. Imagine you want to create an array of 2 text […]
In April 2019, Supermetrics team announced their new product called Supermetrics for BigQuery. So let’s have a look on what this thing does and why it could be useful for you – especially when you run massive accounts. Here some of the questions you might be asking: Why the hell should I care? I am […]
If you run massive search accounts with millions of keywords created based on templates, it can get really tricky to regularly generate such keyword lists on scale on daily basis for example. You can: Write your keywords manually. Good luck with that. Do some copying and pasting in Excel/Google Sheets. Good luck with making no […]
In cooperation with our partner project www.MythicalReports.com, we are launching our first ever product for the masses: a free add-on for Google Sheets called “BigQuery Uploader for Google Sheets”. If you work a lot with Google BigQuery, you probably know by now that it is a bit cumbersome to get multiple sheets from one Google Spreadsheet […]
Many of us are trying to solve the same problem: How do I get world class PPC reporting which is reliable. relatively cheap and is not complicated to manage? Well, I have been through this as well. Where did I end up? Read more to find out. Stage 0: No reporting Basically, you have no […]
This article describes potential use cases of Google BigQuery for automating management of your Google Ads accounts. It’s based on 4 months of personal intensive experience. I don’t know everything but I know enough to share some thoughts and basic directions. Before deep diving into BigQuery, you have to know SQL If you don’t know […]